The CubeWITHOUT RESORTING TO TIRED CITY CLICHÉS, PRESENCE MARKETING’S CAMPAIGNS SEEK TO INSPIRE AND EMPOWER TARGET MARKETS WHILST STILL ADDRESSING THE INNATE SENSITIVITIES OF INTRODUCING A LANDMARK DEVELOPMENT INTO AN URBAN SETTING.
Envisioned by internationally acclaimed architect, Ken Shuttleworth, The Cube has been designed to enhance Birmingham’s position on the world architectural stage.
Combining numerous firsts for the city, The Cube boasts sumptuously appointed residential property, state of the art office and commercial spaces, fascinating art installations, a subterranean carpark utilising cutting edge, automated parking technology and a host of high profile, global brands as tenants.
From Intercontinental Hotel Group’s boutique concept, Hotel Indigo, to the stunning glass walled Marco Pierre White rooftop restaurant, The Cube is one of the most significant developments to be built in the city in recent years.
Presence Marketing were appointed to work on the project during Spring 2010 on account of strong experience in marketing both mixed use and landmark schemes. We have worked on all aspects of the marketing mix from large format vinyl graphic panelling, to the design and production of high quality brochures and magazines, events organisation, PR, media planning and web development. We continue to be retained by The Cube and now integrate strategy with the development’s numerous reputable tenants.